Yesterday, American Chronicle posted an article that discusses the ease of online marketing, compared to traditional methods. Traditional methods included brick 'n mortar businesses, where it was a sink or swim situation. Ths cost of entry was higher and while the stakes were higher as well, the pay off took much more time.
The article then goes on to discuss the ways to properly choose an affiliate program. Making suggestions such as knowing the history of said marketing group, weighing the advantages and disadvantages, and finally stressing that an informed choice is the best route to go.
Check out the entire article here.
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