Becoming an affiliate is a difficult task, especially when compared to using contextual advertising. As mentioned previously, the weight of deciding what's right for your site, rests on your shoulders. Therefore, if it doesn't work out there is only one person to point the finger at.
Pay attention to who your reader base is, learn where they are coming from, and find out what links they are following on your site. Site-Overlays are available via Google Analytics and ClickTracks. These site over-lays will give you a visual representation of where your visitors are clicking. Each link on your site will show up with a small bar graph underneath it, this bar represents the percentage of clicks received compared with the rest of the site. Using this tool to your advantage can seriously make a difference and worth checking out.
Keep in mind this is not a process that you will master overnight. Planning, changing, and planning some more is required to be successful at affiliate marketing. Remember, know thy visitors.
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