The launch of this software was done to increase efficiences and streamline payouts. The software will have the ability to manage CPA, CPC, lead generation, and supposedly other metrics as well. A number of campaigns will be managed with Walker-i software, name those of Barclay Bank of UK.
"Following six years working with affiliates while at a network I've formed strong business relationships with the UK's leading affiliate media owners. So when it came to working at Walker-i - it seemed the logical step to work with a select group of affiliates directly via a third party solution."
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