Saturday

NoFollow Affiliate Links

With my latest project moving full steam forward and having enjoyed the luxury of top placement in the SERPs, I discovered something disturbing. Within 48 hours of me placing my affiliate links up, the site that I was affiliating for moved ahead of me in the SERP. While this could be a coincidence, I may be contributing to their success...more than I want.

I want people to find me, not them!

Online affiliating can be a dangerous game, especially considering most businesses have larger ad budgets than their affiliates. When at the whim of search engine traffic, one can't be too careful when it comes to link juice. Let's hope that by building more specific backlinks with specific anchor text I can overcome the affiliate SERP ranking.

I need to do some more research into the effects of "nofollow" on affiliate links and whether it is even allowed by most programs. Once I have some more specific data I'll report back.
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2 comments:

Anonymous said...

I've a bad experience in the past 3 days after i added "nofollow" in my affiliate links. The sales drop more then 60% (it was a huge dropped). Like what u said, this could be a coincidence but i hv removed the "nofollow" this morning. Let's see what will be happened in the next 3 days. What i believed "nofollow" should not affect the clicks and affiliate code tt they receive and should not influence the sales (my believed could be wrong). However due to $ concern i decided to "dofollow" them back. I need some advices from experienced webmaster. :)

4:41 AM
C.Bailey said...

Man, that really sucks, I hope it's been turning around for you since then. 60% is defintely nothing to sneeze at in regards to dollars going into my wallet.

1:18 PM

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